Six Instagram Advertising Techniques for Businesses

Instagram advertising has now come of age with the help of Facebook’s influence. In today’s digital age, one of the most important marketing tactics is social media. From Twitter to Pinterest to Facebook, companies are taking to these free and accessible platforms to get the word out about new products, services or companies they are…

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3 Internet Marketing Fundamentals for Developing a Strong Website

Internet marketing is becoming increasingly difficult, with many businesses forgetting the fundamentals, looking for a silver bullet There are many people who ask their friends or forums” How can I increase the popularity of my brand new website?” Internet marketers all over the web offer various tools and tactics to achieve online success in their business.…

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Content Strategy – 7 Steps To Get Optimised.

“Content Strategy” Two widely used buzz words in 2013. But what does it really mean? Let me point out early on, just because you have a website and signed up for a range of social media accounts. This doesn’t mean you have a content strategy. Having a static website & signing up for social media…

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Content Marketing – Video – The Future of Content Marketing

The web has become part of our day-to-day lives – with a massive 36 million brits using the internet on a day-to-day basis. Over the last couple of years Internet videos have become very popular and YouTube is now more popular than some national TV channels. It is well-known that human beings are drawn to…

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5 Types of Videos to Make Your Company Shine

5 Types of Videos to Make Your Company Shine Maybe you’ve got a cool logo or a great concept. All the elements are there, but something’s missing. Proper use of video can propel your business from a small operation to a global behemoth. People tend to be more visual, so your use of multimedia might…

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Google Plus 6 Tips to Increase Engagement For Your Business

Google plus is becoming a vital part of any business’s marketing plan because it makes it so easy to reach potential customers. This social media platform currently has over 250 million users and is expanding very rapidly, so it is something of which marketers should be aware. In fact, since Google Plus is associated with Google, it…

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Vines New Tool Kit, 2 Reasons why You should Use It.

Vines new tool kit Since the launch of the Insta-video feature on its rival social platform Instagram, Vine has received a lot of stick with regards to its own editing features. However, the popular six-second video creator has launched two new features for the app. Vines new tool kit has now become even more advanced,…

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Groupon What Can It Do For Your Company?

Since its humble launch in Chicago in 2008—a single offer for a pizza place in the then-small company’s building. Groupon has become a household name in the United States, Europe, Asia, and South America. The site offers consumers deep discounts on products, services, deliverable goods, and vacations. While it’s clearly a win with consumers in search…

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YouTube Optimisation A Beginners Guide

Web video is massive and for many businesses having a YouTube channel has become a no brainer. YouTube is now the second largest search engine in the world, as well as raising awareness for your brand video YouTube optimisation can serve to build trust and respect in your brand, increasing website  conversion rates significantly. This…

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Successful Online Marketers to Follow on Twitter

One of the easiest ways to learn marketing tips for your business is to follow on Twitter some of the most influential marketers on the web. Twitter is a social networking site that allows people from across the world to share their ideas and experience with others with the click of a button. There are…

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instagram photo sharing for business

Instagram for small businesses – A beginners guide

Instagram is highly under-estimated social platform for businesses. A visually stunning app, allowing users to capture, customise and share photos and more recently videos, Instagram is now an attractive marketing tool for many small businesses. Once viewed as a personal photo sharing platform, Instagram has proven itself to be a powerful platform for marketers allowing…

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Photo Sharing Which Site Is Best for Your Company?

Photo sharing sites have proliferated across the Internet as quickly as social media. Individual users have found many applications, but companies have as well. Marketing to customers using photos and videos has proved to be a beneficial strategy. Photo sharing websites have become a medium for business as well as individual use. Photo-sharing services are…

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Vine and Cinemagram

How Useful are Vine and Cinemagram for Video Marketing?

The fact that uploading and sharing videos has gotten easier is old news now. We all know that videos can not only be recorded, but can also be edited, uploaded and shared on most devices; as long as you have the right applications, or ‘apps’ to do all this, of course. Vine and Cinemagram are…

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HootSuite: A Social Networkers Best Friend

HootSuite makes managing a variety of social media accounts easy for PR professionals. Since its first version launched in November 2008. HootSuite has been the most popular social media management tool available, used by organizations such as Facebook, The Gap, Sony Music, and the New Jersey Devils hockey team. Perhaps most impressively, the Obama administration…

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Storefronts Vs. Online Retail: Which Is the Best Option for You?

Over the years, online shopping has become quite prevalent. There are many reasons why this is the case and the main reason is convenience. Think about it – if you need to buy something at your local store, you have to get dressed, get in your car, drive to the store, spend time in the…

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